Summary
Co-founded by Marie Martens in Belgium, Tally is a freemium SaaS tool designed to create forms easily without coding knowledge. Launched a year ago, Tally has grown to 12,600 users and earns $6,000 MRR. The company's focus is on simplicity and affordability, offering a free plan with the option for a paid subscription to unlock advanced features.

Unique Aspect
Tally's main differentiator is its ease of use and affordability, allowing users to create unlimited forms and collect responses for free, with advanced features available in a paid plan.

Approach to kick off
Started as a pivot during the pandemic, the founders quickly developed an MVP and engaged in community building and content marketing to grow the user base. The tool was designed to fill a gap in the market for simple, affordable form building tools.

Scoop

Business Model Viability
The freemium model combined with a premium subscription option is a sustainable approach, appealing to a wide range of users from individuals to enterprises.

Future Projections
Aiming to become RAMEN profitable and establish a sustainable lifestyle business while continuing to innovate and expand in the form builder market.

Startup Stats

📊 ARR: $228,000

📈 MRR: $19,000

🚀 Startup Costs: $50

👥 Team Size: 2

🌍 Market: Global, targeting users needing form building solutions

👨‍💻 Users: 12,600 users

💰 Funding: Bootstrapped

👨‍💼 Founders: Marie Martens