Overview
Maestra, founded by Ivan Borovikov over 15 years ago, is a versatile marketing automation platform integrating a Customer Data Platform (CDP), loyalty program, and omnichannel communication tools. Originating as a solution to manage promotional campaigns, Maestra evolved into a comprehensive tool for personalized marketing strategies. The platform boasts over 700 clients in Eastern Europe, including major brands. Currently, Maestra is expanding into the American market with a focus on meeting local demands.
Unique Aspect
Combines diverse marketing tools into a single platform, enabling real-time complex campaign management and personalization.
Approach to kick off
Started by addressing a specific market need for integrated marketing solutions, evolving based on customer feedback and demand.
Scoop
Business Model ViabilityThe model of providing a comprehensive marketing platform is scalable and adaptable to different markets and customer sizes.
Future Projections
Focused on growth in the US market and continuous enhancement of the platform to cater to evolving marketing needs.
Startup Stats
📊 ARR: $84,000
📈 MRR: $7,000
🚀 Startup Costs: $30,000
👥 Team Size: 6
🌍 Market: Catering to businesses of any size seeking advanced marketing automation solutions
👨💻 Users: 700+ clients in Eastern Europe, expanding into the US market
💰 Funding: Started without external funding
👨💼 Founders: Ivan Borovikov
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